Are you a travel influencer or travel enthusiast who loves to promote anything related to traveling? Can you do affiliate marketing with cars? Are you wondering which is the best affiliate program? If you are looking for travel affiliate programs, especially rental car affiliate programs, Boom! You choose the most profitable affiliate program.
Why is it profitable? According to Rakuten Advertising, the travel industry (including car rentals) is one of the most booming affiliate marketing categories, with an average commission rate of 7.6%. This affiliate program is part of the evergreen travel affiliate program. According to Statista, car rental programs bring revenue of 99.54 billion US dollars in 2023. And there are almost 417 million car rental clients in the world.
In short, a car rental affiliate program is prosperous for you if you use the right strategies.
This affiliate program has a high business margin and high commission as well. You will get a commission of up to 70% with these affiliate programs.
Best Rental Car Affiliate Programs 2024:
In this list, I compiled the popular and Best Rental Car Affiliate Programs Of 2024 that well-known travel bloggers highly recommended.
- Rental cars.com
- Discover card affiliate program
- Welcome Pick up Affiliate Program
- National Car rental
- Alamo
- Budget rental car
- Avis car rental
- Hertz
- Thrifty
- Auto Europe Car rental
- Outdoorsy
- Welcome pickups
- Sixt
- Zipcar
- VIP cars
1. Rental cars.com Affiliate Program:
This affiliate program is quite popular and has the biggest rental car comparison website. Almost 4 million customers are using their services in 46000 different locations worldwide. This program gets worldwide recognition because of its solid deals. They have more than 110 trusted travel affiliate programs like Avis, Hertz, Thrifty, Enterprise, and many more. Your audience can get a wide variety and book the rental car from a popular international brand to a small local brand.
You will get the payment every month via PayPal and credit card.
Why Choose This Affiliate Program?
- The rental car affiliate program is popular among travel affiliates because of its high commission rate, long cookie duration, and good conversion rates.
- They also provide support and resources to their affiliates to help them promote the program effortlessly.
- The free and customized tools and performance analysis dashboard are given to their affiliates.
- Educational webinars and free case studies can help you in promoting affiliate programs.
2. Discover Car Affiliate program:
Discover car.com is also the world’s top car rental comparison website that mainly provides its clients with all the required tools to find, compare, and rent cars. These services are offered in more than 145 countries and more than 10,000 locations worldwide.
Discover card provided a quote that includes all the fees, taxes, and extras associated with the rental. So your audience can prepare their mind before they pick up the rental car. In this way, they will clearly understand the additional charges and not regret the decision to rent the car you promote.
Why Choose This Affiliate Program?
- They provide a dedicated account manager who assists in affiliate programs providing strategies and tactics.
- They also provide marketing tools that can help you to generate huge income.
- 24/7, quick response, always available to help with queries, etc.
- This affiliate program has 1000 positive reviews and happy and loyal customers.
- Longest Cookie Duration and more chances of generating revenue.
- You can join via affiliate networks like Travel Payouts, Share A Sale, Commission Junction, Indo leads, etc., without cost.
3. Enterprise Rent-A-Car Affiliate Program:
One of the popular and well-reputed rental companies has well-known rental companies like Alamo and National under its name. Enterprise offers rental cars and even trucks at more than 8000 locations worldwide.
JD Power specializes in providing insights and advice to businesses based on data and analytics about consumer preferences. This helps businesses to understand what their customers want. In their ranking list based on overall customer preference and satisfaction, the Enterprise rental program ranked at the top in 2020.
Why Choose This Affiliate Program?
Their affiliate program assists you in promotion by providing promotional tools and materials like logos, banners, promotional text links, etc.
You can earn up to 2.4% commission per revenue.
Cookie Duration is long, up to 180 days.
4. National Car Rental Affiliate Program:
Enterprise also owns a national car rental program that provides services in more than 1500 destinations worldwide.
Why Choose This Affiliate Program?
This program offers a rewards program called Emerald Club. This program is designed for regular customers who rent cars often.
They also provide additional benefits to members of the Emerald Club having direct access to pick up the available car in the designated area. That saves time and makes the rental process more efficient.
Overall, the Emerald Club rewards program is designed to provide benefits and rewards to National’s most loyal customers. This reward program can make it quite attractive to your audience and help you earn a commission.
- 2.4% per sale on a monthly base
- 180 days long cookie duration.
5. Alamo Affiliate Program:
It also run under the Enterprise rental car program. The program focuses on serving travelers’ needs; their website gives tips related to fun activities during traveling, weather reports, travel directions, and many other tools. They offer low rental rates at popular destinations in Asia, the United States, Canada, Mexico, the Caribbean, and Latin America. They also offer a reward program, like 5% off the basic rental rates.
FlexOffer network runs this affiliate program.
Why Choose the Alamo Affiliate Program?
Alamo has a reputation for offering low rates and a hassle-free customer experience, which can lead to high conversion rates for affiliates.
- 5% commission
- long cookie duration of at least 180 days.
6. Budget Rental Car Affiliate Program:
One of the fastest-growing rental car programs that claims to provide competitive rental rates to their customers. The budget rental car program runs under the Avis Budget Group. As its name indicates, it provides affordable and trusted rental car services. The budget rental car program provides services to over 3000 locations in 120+ countries.
Partnerize affiliate networks run this affiliate program; top-performing affiliates can earn additional commission rates.
The main requirement for this affiliate program has a website. Unfortunately, this affiliate program is available only in the US and Canada.
Why Choose This Affiliate Program?
You will get access to a variety of promotional resources and support. They provide banners in the form of vertical skyscrapers, MPUs, horizontal leaderboards, etc.
You will also get the affiliate tracking dashboard that will give you up-to-date tracking data that can help you to track clicks and sales performance.
- Commission rate 4% per sale
- Cookie duration is unknown
7. Avis Car Rental Affiliate Program:
Avis is one of the world’s most well-known and trusted car rental brands, also known as the first company that offer rental car services from airport locations. It operates in over 5500 different places in 165+ countries.
If a customer finds a cheaper rate for a rental car somewhere else, Avis will match that rate and offer an additional 10% discount on the base rate. This ensures customers get the lowest possible price for their rental car.
For this, they must provide proof of the lower rate at the time of booking or within 24 hours of making their reservation with Avis. Once the lower rate is verified, Avis will match the rate and apply the additional discount.
Why Join This Affiliate Program?
You will access a wide range of support and resources; they provide banners in the most popular sizes, like vertical skyscrapers, horizontal leaderboards, and MPUs.
You can join this affiliate program freely. Earn a commission of up to 4% per complete rental car reservation with regular incentives. You can even earn a higher commission for doing the best performance.
The commission rate is 4% per sale
8. Hertz Affiliate Program:
Hertz created the rental car program more than 90 years ago. Although they are the oldest in providing rental car services, they reinvented the business. According to the latest trends, they brought attractive aspects to make it a giant rental car program.
Hertz also owned other rental car programs like Thrift and Dollar. They provide their services in 150 countries across six continents.
The CJ affiliate program runs the Hertz affiliate program with a 3-month EPC of $89.07.
Why Choose This Affiliate Program?
They provide promotional materials and tools like banners, promotional text links, and incentives to help you promote the program effectively.
- 3% commission per sale
- Although The cookie duration is short (1 day), however, you can have an opportunity to earn a high EPC amount.
9. Thrifty Affiliate Program:
Hertz rental car program operates Dollar Thrifty Automotive Group, which operates a thrifty car rental program. As a part of a large and well-known organization, thrifty provides a wide range of rental car options with more than 1000 locations across 77 countries.
Why Choose This Affiliate Program?
As its name indicates, This program is perfect for budget-conscious travelers as it offers a reward program to its loyal customers called Thrifty Blue Chip Rewards. This way, your audience can save up to 15% and earn free rental days, exclusive offers, and discounts when booking via a website or app. The purpose of Thrifty is to differentiate itself from competitors and provide attractive offers and discounts to its travelers.
- 1% commission
- 14-day cookie duration.
10. Auto Europe Car Rentals Affiliate Program:
Auto Europe has been giving their services for more than 60 years. They offer the best competitive rates at 20,000 destinations in over 180 countries across the globe. They have a long-term relationship with well-known and trusted rental car affiliate programs like Avis, Hertz, National Budget, etc.
This affiliate program runs on the CJ affiliate network.
Their rates are transparent, meaning the prices your audience will see when they book the rental car is the price they will pay, with no surprise fees or additional charges.
Why Choose This Affiliate Program?
Auto Europe provides the best services at reasonable rates, easily available everywhere. You can easily promote his affiliate program to a worldwide audience. Moreover, they have more than 8 million satisfied customers, which makes it more reliable for your audience to choose this affiliate program.
- You can earn a commission of up to 5.6% per sale
- Cookie duration: 7 days
11. Outdoorsy Affiliate Program:
Outdoorsy is the world’s largest RV rental marketplace that offers unique adventure vehicles. This is one of the most attractive rental car programs for those who don’t want to spend their nights in luxury hotels but under the stars. Yeah, I am telling camper vans. This is the most convenient way for nature-loving travelers who want to spend their nights far from urban society.
Why This Affiliate Program?
High earning potential for you as you can earn an additional commission per booking. This rental car affiliate gives you resources and tools like Outdoosy’s trailblazer API, Affiliate widgets, etc., to help you in the promotion campaign.
You will also get a dedicated account manager to help you throughout the campaign.
- Commission $60+ per booking
- Cookie duration 30 days
Markets are the US and Canada, making it more profitable for you to promote this program to a wider audience.
12. Welcome Pickups Affiliate Program:
Welcome picks up and provides services in more than 6 countries. As their name indicates, this program mainly provides airport transfer, offering rides to and from the airport to the city center or other destinations. This can be a great option for travelers flying into an airport that needs more convenient public transportation options. These services can help travelers to navigate unfamiliar destinations.
Why Choose This Affiliate Program?
In this affiliate program, you will get resources like image banners, HTML banners, and up to four languages of text (French, English, Spanish, and Italian) that can help you to promote their services to foreigners more efficiently. Offering a variety of promotional materials in different languages, this program makes it easier for you to reach a wider audience and increase your earnings through commissions.
- Tapfiliate Network runs this affiliate program.
- Commission rates are 5 euros per booking, for sightseeing rides, 10% of the total price.
- Cookie duration 45 days
- The global market will be easy for you to promote to a wider audience.
13. Sixt Affiliate Program:
A German-based company, Six provides business owners and travelers with excellent rental services at reasonable rates worldwide. This company is well-known and popular in Canada, Australia, and many other developed countries. Their company also provides up to 25% discount to the auto club members.
Why Choose This Affiliate Program?
The Sixt rental car program is the most reliable legitimate is trustworthy. They provide promotional materials like images, logos, banners, etc., that can help you succeed in the campaign. Anyone from across the globe can join this affiliate program.
- Cookie duration 30 days
- The commission rate is 8% per sale, and you will get the payment via bank transfer, check, and Payoneer
14. Zipcar Affiliate Program:
Zipcar is a car and ride-sharing service that offers a flexible and convenient way to rent a vehicle. With Zipcar, customers can reserve a car by the hour or day, depending on their needs. Zipcars provides its services in various locations like airports, cities, and campuses worldwide.
You can join the Zipcar affiliate program and earn rewards if you have a website or blog related to cars, finance, or travel. It’s easy to sign up through Commission Junction or VigLink.
Why Choose This Affiliate Program?
This program provides a variety of banners, reporting tools, and management resources to help you track your progress and optimize your campaigns. One of the best things about the Zipcar affiliate program is that you can offer exclusive promo codes to your visitors, which can help drive conversions and boost your earnings.
Plus, you’ll receive regular updates and newsletters to keep you informed about the latest news and promotions from the Zipcar affiliate program.
Cookie duration 1 day, and the payment method is check, PayPal, and direct deposit every month. The base commission is $10.
15. VIP Cars Affiliate Program:
VIP Cars has been providing their services for more than 12 years, providing rental cars for business and leisure travel. Their services are provided in over 150 countries with more than 20,000 destinations. They offer a wide range of rental cars on a monthly or long-term base rent, from economy cars to luxury ones. Moreover, they also provide camper vans. They claim their commission rates are the highest in the car rental business.
Why Choose This Affiliate Program?
Highest commission rates from 50% to 70%. You will get a dedicated affiliate support manager to help you resolve problems.
Moreover, this affiliate program also provides a wide range of integration methods. Like API Integration, Easy linking, Widget Integration, and Deep Link Integration. You can choose according to your preferences and needs.
Commission Rate And Cookie Duration of Rental Car Affiliate Programs:
I collected the commission rate and cookie duration of the rental car affiliate program in one place so you can easily compare them, and more convenient for you to choose the suitable one.
No. |
Affiliate Programs |
Commission Rate |
Cookie Duration |
| 1. | Rental Car Affiliate Program | 6% per complete booking | 30 days |
| 2. | Discover Cars | 40% per sale | 1-year |
| 3. | Enterprise | 2.4% | 180 days |
| 4. | National car rental | 2.4% per sale | 180 days |
| 5. | Alamo | 5% per sale | 180 days |
| 6. | Budget rental car | 4% per booking | unknown |
| 7. | Avis car rental | 4% per booking | unknown |
| 8. | Hertz | 3% per sale | 1 day |
| 9. | Thrifty | 1% | 14 days |
| 10. | Auto Europe Car Rentals | Up to 5.6% | 7 days |
| 11. | Outdoorsy | $80 per booking | 30 days |
| 12. | Welcome Pickups | 5 euros per booking; for sightseeing, rides are 10% of the total price | 45 days |
| 13. | Sixt | 8% | 30 days |
| 14. | Zipcar | Unknown | Unknown |
| 15. | VIP Cars | 50%-70% per sale | Unknown |
Final Words:
In this article, I discussed all those affiliate programs that are the most popular and trustworthy. Scams can likely happen via these affiliate programs, but these are the best rental car affiliate programs that provide their services globally.
So you can choose the best one according to your priorities and start earning immediately.
Happy Affiliates!