Gaming Affiliate Programs
The gaming industry has greatly changed since I played Super NES and Sega Genesis. Increased demand and the internet have helped the video game industry to reach annual sales of 100 billion-plus. Also, the internet enables gamers to connect globally and play together in real-time. Gamers are happy to spend an almost unlimited amount of money on their hobby. That is why the game industry is currently worth US$113 billion, potentially worth more than US$300 billion in the next five years.
Gaming was once a hobby reserved for absolute nerds but is now mainstream, so there are plenty of affiliate programs in the gaming niche. Gamers across demographics are hungry for the latest systems, the hottest games, and all the extras that will make them play better. This market must be so broad that you can sell $20 games and $500 gaming PCs from the same site. Gaming affiliates may include gamers, content creators, streamers, etc. the gaming industry lets affiliates earn high commissions for their promotions.
It’s well-known that games are always in fashion and affiliate programs too. These programs let the games reach a broader range of audiences and players. Moreover, with the exceptional popularity of gaming, the demand for gaming affiliates is very high. Games affiliate networks connect publishers with affiliate programs that allow them to promote games and their related offers in return for revenue.
Games are a significant and profitable niche of affiliate marketing it has several sub-niches that revolve around specific kinds of games-board, card, racing, retro, games for kids, as well as video game and mobile game services. Games affiliates offers are both prolific and highly desirable. Platforms such as Microsoft and Amazon offer excellent programs not to mention the enormous popularity of gaming in all modern forms, gaming affiliate offers are everywhere on the internet.
What Is A Gaming Affiliate?
When you run a tech blog or a game channel on any streaming platform, you want to find some of the best ways to monetize your efforts. Choosing some of the best game affiliate programs and promoting their products to your audience might be the best option. Your audience can be any age range. Of course, every one likes to play some of the best video games during their free time. But, of course some are planning to become professional gamers as their full time job.
A gaming affiliate is a marketer who earns revenues from promoting products and services relating to the gaming niche on their site, YouTube channel or even social media. These affiliates form a partnership with well known company in the space and then promote everything from hardware to software and accessories. To make additional income many gamers, content creators, and streamers market games, accessories, hardware, software, apparel as affiliate marketers.
Gaming affiliate marketers will market their goods in their articles and ad banners on websites and blogs. There are also opportunities to promote items through email marketing and social media networks, including Facebook, instagram, tiktok and Twitter.
Pros And Cons Of Gaming Affiliate Marketing:
Gaming Affiliate Pros:
- Gaming is now a multibillion industry and there are no signs of it slowing down.
- The demand for gaming peripherals has increased fast, and there are many offers available for you to promote.
- As a gaming affiliate, you can earn in game support to help you get further in your games.
- The commissions are usually large, and free sign up options are plentiful.
- You can quickly check the clicks and sales you send to the network and the commissions you are earning.
Gaming Affiliate Cons:
- Your growth may be limited because you are forced to rely on one demographic alone.
- Strict rules govern gaming affiliate content creation, so you will need to follow guidelines frequently.
- Anyone can sign up for gaming affiliate marketing programs, so the competition is unrelenting at times.
- You don’t get paid by the company if no one buys any product, even if you are driving massive traffic to the network.
How To Choose Best Gaming Affiliate Network?
Sometimes its difficult to choose from the pool of available gaming affiliate network. Followings are some of the critical factors that must be considered before choosing the best gaming affiliate network.
1. Cookie Duration:
Cookies stockpile the information about your referrer ID because not all visitors purchase the product instantly after clicking a referred link. In other words, cookie duration describe the time window when a purchase gets attributed to the referrer clearly, the longer this is the better it is for you.
2. Commission Rate And Types:
These vary according to the type of game and its demand, they are typically either a fixed price or a simple percentage of the sale. Percentage commissions are often more significant for digital products.
A high conversion rate means commission rates themselves don’t always have to be market-leading.
3. Payout Flexibility:
The companies that run affiliate programs are not keen on completing many small payouts on a frequent basis. They prefer a payout once or twice a month and only above a specific threshold.
Always look for the programs that offer respectable payout flexibility and a reachable threshold so you can keep the revenue consistent. Gaming affiliate programs present the potential for considerable revenue and sometimes life changing opportunities.
Best Gaming Affiliate Programs 2023
If you are stuck in the gaming traffic, then its recommended to sign up for one of the best affiliate program. Following are the mix of videos games, hardware, and accessory retailer. User should choose the best suitable program from the following.
1. Razer Affiliate Program:
Razer is something lie between an accessory manufacturer and a lifestyle brand for obsessive gamers. The products are easily recognizable by a three headed snake logo and laser-green and black color scheme.
This signature look can be found in the company’s massive range of products for gamers, including mice, keyboards, video games consoles and headsets. The company has recently expanded its reach into the gaming industry with gaming laptop, PCs, and even gaming chairs. You have probably seen those gaming chairs heavily promoted by popular Twitch and YouTube streamers.
The affiliate program gives you the chance to promote all of these products through banners or links. Depending on the product, you can be rewarded by the company. When you join the affiliate program you can access an interface that allows you to track your affiliate campaign through daily reports.
2. Zaygor Guides Affiliate Program:
Zaygor guide is a companion app/site for the massively popular world of Warcraft multiplayer game. Zaygor is massively popular in the gaming industry. They sell game guides that help gamers accomplish a wide variety of tasks including:
- Leveling up for efficiently
- Claiming rare gear
- Earning reputation points for in-game factions
- Earning gold
- Claiming pets and mounts.
Once purchased, we could easily access the guides with an interface mod that makes the advice appear in-game. From the general experience, this convenience made these guides easy to sell to committed Wow players.
For each one you sell you will get the collective and impressive 50% commission. You will get a recurring monthly commissions for all Zaygor guides monthly subscriptions. The yearly subscription is also recurring if the person chooses to sign up again.
3. Wargaming.com Affiliate Program:
Wargaming.com is the home of massively multiplayer games World of Warships and World of Tanks. The games, known for their real-money marketplaces, have helped the company reach a valuation of more then $1.5 billion. These games are some of the best known in the gaming niche.
Its one of the biggest companies in gaming industry. Affiliate marketers usually have positive things to say about this gaming affiliate program, you can benefit from their success by joining the program. It works on a CPA model where you are rewarded for both new registrations and actions that the gamers take in the games.
The payout reaches as high as $10 per new registration, through the total payout depends on the player’s country of origin. The plus side is that the program is global, and you can collect some level of commissions even if you don’t have North American traffic. To sign up for this gamming affiliate program, at least 70% of your traffic should come from either the US and Canada, Australia, Japan and Taiwan you will need at least 30,000 unique visitors or 10,000 active subscribers to qualify.
4. GameFly Affiliate Program:
GameFly is a gaming rental company that operates on Netflix original model. Gamers rent games, and the games are shipped to their home addresses on a subscription model. Video games are available for most systems including Xbox one, Xbox 360, PS4, PS3, PS Vita. Subscribers can also purchase games at full price or at a discount.
This service remains in high demand because it carries most of the top franchises such as God of War, Assassin’s Creed etc. it also endures because costs are significantly lower then the normal purchase price of a game at Gamestop or another retailer.
You can earn money based on several actions like firstly, if a visitor from your site signs up for free trial or a subscription then you will be rewarded with a base commission of $15. You can also direct the visitors towards game purchases. You will get 5% of the money they spend buying a new game.
5. NIVIDIA Affiliate Programs:
NIVIDIA manufactures components for gaming computers. They are most well known in the gaming niche for their powerful graphics cards. While, the high quality graphics cards were always respected for gaming, their fitness for crypto currency mining has caused demand to exceed supply foe several years running.
This demand could present an opportunity for affiliates who can promote these fast-moving products. The commission rate is not that much great like 2-5% depending on the product. But most of the cards cost at least $300. Some of the higher end models easily cost several thousand.
NIVIDA affiliate program is managed by Rakuten network. If you have already been approved on Rakuten then you may be able to access this program from your own user menu.
6. Fanatical Affiliate Program:
Fanatical is a massive marketplace of officially-licensed game keys. These are the digital download codes that can be redeemed on number of platforms, including Steam and Epic games. They attract a a significant amount of business by running deep discount on popular tiles.
If you join the affiliate program you can promote any of the games and max out your commission’s value by pushing the full price ones. You can earn up to 5% commission per sale, with products ranging from $20-$59.99. there are two different affiliate programs. One is for those who are managing websites and blogs and the other is for people who are managing video content on social media. Most affiliates are going to fall under the first model.
The website/blog affiliate program is managed by CJ network. You may be able to access it from your menu if you are already registered there.
7. Green Man Gaming Affiliate Program:
Green man gaming is another e-commerce marketplace that sells key codes for digital downloads for PC gamers. Most of the popular PC games can be found for sale here, often at slight discount. The affiliate program includes access to the entire product catalog API. That means you will be able to promote any one of the 7000 games that are for sale on the marketplace.
You can easily collect up to 5% commission for each sale that results from your affiliate links. The product typically cost between $5-$50+. Those who do well with this gaming affiliate program are eligible for extra rewards based on their performance. High performers with a big audience of gamers may be awarded higher commission rates and other accommodations.
The gaming industry is booming. Si if you are running on YouTube or a Twitch channel or a gaming related website, then there are tons of gaming related products that you can promote to earn passive income. The key to earning high commissions from video gaming affiliate programs is promote high-quality products only.
Not every single program we could find, including the crappy ones is not the worth effort of signing up for. And everyone is looking for profitable affiliate programs that you can promote.